The Institute of Economic Affairs' Conference: THE FUTURE OF BROADCASTING

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Strategies for an Increasingly Convergent and Competitive Market

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Greg Dyke to speak at the Institute of Economic Affairs' The Future of Broadcasting conference.

24th & 25th June, 2002, The Churchill Inter-Continental, London

The UK broadcasting industry is currently at a crucial stage in its development. Forthcoming regulatory changes and continued technological advances are providing ample opportunities for growth and innovation; however, increased competition and the tightening of advertising budgets threaten to effect great changes in the corporate landscape of the industry. Key issues to be addressed at the event include: Ofcom and the regulatory future The battle for the customer The channeling models of the future Creating and capitalising on killer content Strategies for defeating the advertising downturn High level speakers include: Greg Dyke, Director-General, British Broadcasting Corporation Tony Ball, Chief Executive, British Sky Broadcasting Steve Morrison, Chief Executive, Granada plc Stuart Prebble, Chief Executive, ITV Tim Gardam, Director of Programmes, Channel 4 Stephen Carter, Managing Director & Chief Operating Officer, NTL David Docherty, Managing Director, Broadband Content, Telewest Broadband Andrew Flanagan, Chief Executive, SMG Peter Orton, Executive Chairman, HIT Entertainment If you require further information or would like to register an interest in attending please contact: John Lawrence Head of Marketing Direct Line: +44 (0)20 7760 8633 Tel: +44 (0)20 7608 3491 Mobile: +44 (0) 7971 641 919 Fax: +44 (0)20 7253 2798 http://www.marketforce-communications.co.uk e-mail: jlawrence@marketforce-communications.co.uk

DATELINE: 24 January, 2010

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